Case studyEnterprise & Consumer Transformation
PNG Jewellers
A multi-role leadership transformation across corporate finance, digital commerce, technology infrastructure and brand strategy.
Business context
Listed jewellery retail enterprise (approx. ₹9,000 Cr market-cap scale).
Roles
- Chief Financial Officer
- Head of Ecommerce
- Head of IT
- Brand Head
Frequency's contribution
Ecommerce and digital commerce developed into a ₹100 Cr vertical within 12 months. Technology initiatives covered more than 60 retail locations, including omnichannel POS and ERP integration. Two additional luxury brands developed. CFO leadership supporting governance, investor relations, strategy and controllership.
Reported results
- ₹100 Cr — Digital commerce vertical within 12 months
- 60+ locations — Retail technology scope
Reported client outcomes associated with this transformation phase — not claimed as exclusively attributable to Frequency placements.
Sources
- Frequency Results page mandate content (local content register)
- Client identity as published on frequency.cx client marks where applicable